đŸ‡ŗđŸ‡Ŧ NUC CCMAS 2022  |  Code: MCM

B.Sc Mass Communication

A broad-based programme channelling multiple interests and talents — journalism, public relations, advertising, broadcasting and film — into one dynamic discipline applicable across all sectors.

Book MCM Tutor Free Consultation

Three Programme Sequences

Journalism
Print Major
Public Relations & Advertising (PRAD)
PRAD Major
Broadcast & Film
Broadcast/Film Major

Programme Philosophy

Anchored on the theory and practice of how journalism, public relations, advertising, broadcasting and film create, distribute and earn value in the era of media convergence.

Programme Objectives

  • 1 Offer a professionally oriented programme for aspiring Nigerian communicators
  • 2 Train and retrain journalists, PR/advertising practitioners, broadcasters and film makers
  • 3 Instil ability to respect deadlines and work under constant pressure
  • 4 Train effective communicators who think quickly, research creatively and write concisely
  • 5 Raise and sustain the professional status of journalism in Nigeria
  • 6 Produce socially responsible media professionals committed to accuracy and public interest
  • 7 Equip graduates to differentiate soft news from hard news and responsible from irresponsible journalism
  • 8 Prepare graduates for postgraduate studies in journalism, PR, advertising, broadcasting or film

Global Course Structure

Source: NUC CCMAS 2022. Sequence-specific courses are labelled. Students select one sequence at 200 Level.

100 Level

23 Units
Code Course Title Units
GST 111 Communication in English 2
GST 112 Nigerian Peoples and Culture 2
CMS 101 Introduction to Human Communication 2
CMS 102 Writing for the Media 2
MCM 101 Foundations of Broadcasting and Film 3
MCM 102 Principles of Public Relations 2
MCM 103 Introduction to Advertising 2
MCM 104 Introduction to News Writing 2
MCM 105 Introduction to Book Publishing 2
MCM 106 African Communication Systems 2
MCM 107 Introduction to Photojournalism 2

200 Level

9 (common) + 10 (sequence) Units

ℹī¸ Students select one sequence (Print, PRAD or Broadcast/Film) in addition to common courses.

Code Course Title Units
GST 212 Philosophy, Logic and Human Existence 2
ENT 211 Entrepreneurship and Innovation 2
CMS 201 History of Nigerian Media 2
MCM 201 Critical and Reviewing Writing 2
MCM 202 Editing and Graphics of Communication 3
MCM 203 Feature Writing (Print Major) 3
MCM 204 Advanced and Specialized Reporting (Print Major) 3
MCM 205 Techniques in Book Publishing (Print Major) 2
MCM 206 Manuscript Editing, Layout and Design in Book Publishing (Print Major) 2
MCM 207 Radio/TV News Reporting and Production (Broadcast/Film Major) 2
MCM 208 Radio/Television Programme Writing (Broadcast/Film Major) 2
MCM 209 Drama, Film and Documentary Production (Broadcast/Film Major) 2
MCM 210 Presentation and Performance (Broadcast/Film Major) 2
MCM 211 Basics of Screenwriting and Film Animation (Broadcast/Film Major) 2
MCM 212 Marketing Foundations for PR and Advertising (PRAD Major) 2
MCM 213 Writing for Public Relations (PRAD Major) 2
MCM 214 Advert Copy Writing (PRAD Major) 2
MCM 215 Advertising Media Planning (PRAD Major) 2
MCM 216 Fundamentals of Media Relations (PRAD Major) 2

300 Level

16 (common) + sequence courses Units
Code Course Title Units
GST 312 Peace and Conflict Resolution 2
ENT 312 Venture Creation 2
CMS 301 Theories of Communication 2
CMS 302 Foundation of Communication Research 2
CMS 303 Data Analysis in Communication Research 2
MCM 301 Mass Communication and Politics 2
MCM 302 Online Journalism 2
MCM 303 Gender and Communication 2
MCM 304 Foreign Correspondence (Print Major) 2
MCM 305 Newspaper/Magazine Management and Production (Print Major) 2
MCM 306 Investigative Journalism (Print Major) 2
MCM 307 Photojournalism Research and Management (Print Major) 2
MCM 308 Broadcast Programming, Management and Operations (Broadcast/Film Major) 2
MCM 309 Commentary, Critical Writing and Public Affairs Broadcasting (Broadcast/Film Major) 2

21st Century Skills

Writing Speaking Public Relations Content Development & Production Interpersonal Communication Innovation Creativity New Media Digital Literacy Critical Thinking Analysis Problem Solving Teamwork Networking Advocacy Social Mobilization Community Engagement Media and Information Management

Admission Requirements

UTME Entry

Five credit passes at SSCE including English Language, Mathematics and three Arts/Social Science subjects

Direct Entry

Merit pass in Mass Communication/Journalism diploma, two A-level passes, NCE passes or IJMB examination plus five SSCE credits

4 years (8 semesters) — minimum 120 credit units
UTME Route
3 years (6 semesters) — minimum 90 credit units
Direct Entry

Degree Classification

4.50 – 5.00 1st Class Honours
3.50 – 4.49 2nd Class Honours (Upper Division)
2.40 – 3.49 2nd Class Honours (Lower Division)
1.50 – 2.39 3rd Class Honours
1.00 – 1.49 Pass

Employability Skills

  • Content development, media production and photography
  • Website and social media management, fact-checking and data-driven journalism
  • Desktop publishing, infographics and media entrepreneurship
  • Studio operations, camera operations, advertising message creation
  • Socio-cultural and political understanding for effective media practice

Our Tutoring Support

Sequence Selection Guidance

Advice on choosing the right sequence — Print, PRAD or Broadcast/Film — to match your career goals

News Writing & Editing

Practical coaching on hard news, features, editing and infographic journalism

Broadcast Production

Studio-based support for radio/TV production, scriptwriting and presentation

PR & Advertising Strategy

Campaign planning, copywriting, media planning and crisis communication

Research Project Coaching

Support from proposal through data collection to final project submission

Book a MCM Tutor Free Consultation
Back to all CMS Programmes